VIRTUOUS BEAUTY. Natural cosmetics with professional performance, good to you and environmentally-friendly.

A unique and effective experience of genuine beauty in perfect harmony with nature.

Your daily beauty routine turns into a gesture of love for the planet.

What?

This brand discovery will give you all of the knowledge you need to use PREVIA products in your salon, and to give the best take home prescriptions to your clients.

How?

In this discovery we will work through a presentation giving you all the need-to-know’s about the formulas, and have an opportunity to experience these products in our own hair.

Why?

We believe having a team full of stylists who are knowledgeable about the tools they are using creates a better experience for clients and for the stylists alike. Get the results you need and improve your bottom line by making intentional and informed retail prescriptions.